BASF Aktiengesellschaft introduced  new toll-free 00800 service numbers. By the end of 2003, customers throughout Europe will be able to reach their personal customer service representatives at BASF directly via standardized numbers, according to the company. The service applies regardless of which European country customers call from. Special software recognizes callers and transfers them automatically to the right representatives at one of BASF’s five European customer centers.      “The ne...